CC-licensed by Flickr via mondays child

This article was published on by Christopher Guess

It’s hard to get people to read your work. That's been the thorn in the side of editors and publishers since Martin Luther figured out that taking a hammer to the church door would get his point across. It hasn't gotten much easier.

This is doubly true if you’re a small organization. The options out there are limited to a small range of social media sites and your own website. The drawbacks on these options are well-known, wide-ranging and infuriating. Facebook makes you pay if you want more than 10 percent of your user base to actually even see your post; and trying to have people remember your site’s URL, much less come back to it, is an exercise in futility.

As a counter to this, many large news organizations are turning to mobile apps to distribute content. However, mobile apps are expensive, time-intensive to develop and difficult to maintain. There’s no easy way for small organizations to create an app without hiring two developers for US$130k/year and giving them office space and Red Bull for nine months.

For these organizations (and anyone that wants a simple, customizable news app), I built an easier, simpler alternative.

We’re calling it “Push” and it’s an open-source Android mobile app (iOS is coming) for news agencies and publications who don’t have the time, money or resources to build their own custom code base.

It’s not fancy, but it takes care of the basics and lets you view the newest stories, read everything you want and search through archives. In a forthcoming update, we’re going to add the ability to even run campaigns and collect donations from users through PayPal.

The big kicker, though, is the ability to use push notifications that put a new story right on users’ lock screens, even if they haven’t opened the app in weeks.

To read the full article, click here

This post originally appeared on the International Journalists’ Network. IJNet delivers the latest on global media innovation, news apps and tools, training opportunities and expert advice for professional and citizen journalists worldwide. Produced by the International Center for Journalists, IJNet follows the shifting journalism scene from a global perspective in seven languages – Arabic, Chinese, English, Persian, Portuguese, Russian and Spanish. Follow along on Twitter, Facebook or with IJNet’s free weekly newsletter.

Friday, 06 November 2015

Found in: Apps / Podcasts